It’s exciting to make a difference to a client’s marketing but it’s just damn great when that client has a world-shaking product. Cognilab brings the latest in cognitive science to educational training for kids. For me, the nice thing about… Continue Reading
Apparently the job of prime minister is easy, but it’s done by worthless people. That’s the message from educated and intelligent adults on Twitter, delivered with sneer or abuse. We’ve witnessed a vicious public send-off for someone the country… Continue Reading
My phone rings at 6.30AM. It’s Louise from DHL, re my complaint about yesterday’s delivery. She wants to confirm we did eventually receive the delivery. I confirm. ‘You’re up early’, she says when she realises she’d failed to check… Continue Reading
I’ve again been responsible for all content on the Australian Web Awards site, as well as working with James Deck’s 1300WebPro on marketing (Twitter, Facebook, Google). A record number of entries this year, though we’re still struggling to get… Continue Reading
Join me on Saturday, September 5th for an Evening with Bret Treasure. We’ll be discussing mannerisms, mothers, silence, toilets and the future of marriage. Chat with your friends, then hear some ideas and stories. Entertaining, and thought-provoking. The event… Continue Reading
Green fields sites let you completely synchronise all your visual branding. In this case, we started with a logo, developed an animation that used the logo, then built a web site around the animation. The site is designed to… Continue Reading
Here’s an explainer video I wrote and commissioned. It’s a fairly complex product offering pitched at non-technical small business owners, so we wanted a simple, approachable piece of communication. By removing every detail that normally distracts, animation focuses the attention.… Continue Reading
I like that layout, the client said. Can we use it on those other pages? I think it’d work better than what we’ve got. Those links are not prominent enough. Can we put them in bold? There’s really too… Continue Reading
The brief was for an urban, street art style with SHUTUP and KEEP LIFTING attitude.
Edge of the Web is the national conference of the Australian Web Industry Association and was held in Perth on March 26 & 27, 2015. I worked with the students at the Central Institute of Technology in phase one and… Continue Reading
Currently working with Mark Jackson on a project. He’s an accomplished IT professional with an impressive track record in business-building. If you’re a medium-sized business looking for strategic input on an IT issue or an IT company looking for business… Continue Reading
I’m a complete shill for the Landmark Forum. The course blew my socks off. I changed the way I related to my dad, stopped procrastinating, and completely ditched the cynicism I thought was inherent in my personality. Because it’s a… Continue Reading
That was what the designer came back with. Essentially, this was the brief: Questo Logo and badge/seal/banner for Italian food line ‘Questo’ is the Italian word for ‘this’. It’s planned to use the logo in conjunction with a by-line for… Continue Reading
New York University’s Professor David Yermack spoke this week at the University of Western Australia about Bitcoin. It’s pretty clear from his talk he’s not a Bitcoin user. It’s also pretty clear he’s loving the attention he’s getting as a… Continue Reading
Here it is. Artwork by Bridie Knight.
The people have spoken. We lost, decisively. Thousands of hours, millions of dollars, and mountains of hope and enthusiasm. Not enough. How can you not be disappointed? I certainly am, I am gravely disappointed and I want to reflect on… Continue Reading