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Mysogyny don’t enter into it

June 27, 2013Administrator Leave a Comment

  I saw the above article lauded on Twitter (click it to read). But I thought it was rubbish. To read it you’d conclude we are a nation of mysogynists and that is why Ms Gillard lost power. The real… Continue Reading →

Politics

Excuse me – I’m an asshole

June 16, 2013Administrator Leave a Comment

  I’ve spent a lot of time on planes lately. I thanked an air hostess for good service during a flight and she stopped and we had a talk about customer service. She shared that hostesses are frequently abused by… Continue Reading →

airlines, customer service

GovHack

June 15, 2013Administrator Leave a Comment

  Started by Web Directions and now powered by data.gov.au, GovHack is a push for more sharing and manipulation of the data governments collect. A delicate issue, as many government departments now monetise the sale of their data. Anyway, the… Continue Reading →

government

Observing Startup Weekend

September 8, 2012Administrator 3 Comments

Startup weekend is on in Perth; first time. Hundred people trying to create a web product in a weekend. Last night I saw 45 x one minute pitches. Then all participants chose their favourite pitches. After some filtering, everyone joined… Continue Reading →

perth, startup

All your card are belong to us

July 17, 2012Administrator Leave a Comment

My replacement debit card arrived in the post with a sticker on it: For your security, this card has been sent to you INACTIVE. You must not use this card until you activate it. Well no big deal; I phoned… Continue Reading →

Banking, customer service

Webucation

June 20, 2012Administrator 3 Comments

I just had one of those unsettling phone calls you get from a client in possession of their final invoice. “I’m not happy about the way the site looks and there’s a few things we need to change”. Funny, I… Continue Reading →

SEO, web development

Your momma don’t link

May 7, 2012Administrator Leave a Comment

One of the reasons for attending SMX was to hear close-up some more opinions on the role of social in search engine optimization. Gillian Muessig put this eloquently and I’ll paraphrase: five years ago every internet journey began with a… Continue Reading →

search, SEO, social media

SMX Sydney – the balance between SEO & SEM

May 6, 2012Administrator Leave a Comment

A few words about the relative balance between SEO and SEM prompted by discussions at SMX Sydney. There were two streams on the first day; SEO (Search Engine Optimisation; improving your site’s position in search engines) and SEM (Search Engine… Continue Reading →

google, search, SEO

Out with the old

January 16, 2012Administrator 2 Comments

It costs about $30K a season for the WACA to run the manual scoreboard at their cricket ground in Perth. The scoreboard is far from an aesthetic masterpiece but it has some charm and it reminds us of the modern… Continue Reading →

Cricket

Aunty Adelaide

November 12, 2011Administrator Leave a Comment

The old ABC studios site in Adelaide Terrace, Perth is heritage listed. Who invented heritage listing? THAT GUY ROCKS. The site is owned by property developer Finbar but the question is, what should be done with it? That gentleman Ken… Continue Reading →

ABC, Television

Strategy: the 3 pointer

November 10, 2011Administrator Leave a Comment

Never been much of a basketball fan. Prefer cricket. However. Still interested in contributing to any sport that is being poorly marketed and the moment and that would be most of them. People administering sports have often spent their lifetimes… Continue Reading →

Marketing, sport

.ANYTHINGYOULIKE

August 19, 2011Administrator Leave a Comment

ICANN has agreed to introduce new generic top level domains (gTLDs). The names will be almost without restriction. The new domains ain’t cheap. When applications open in January, you’ll fork out $185,000 to apply. And then you’ll go through 9… Continue Reading →

domains, web marketing

NASA’s next mission; people

July 24, 2011Administrator Leave a Comment

Man on Mars? A visit to an asteroid? Actually a Woman on Mars would be a better proposition; would generate more public discussion. I kind of doubt those projects will generate massive public interest. Anyway, what about some other options?… Continue Reading →

nasa, strategy

What Atlantis said to the humans

July 24, 2011Administrator 1 Comment

I can’t help but think you people have missed the point. My project was not about American leadership in the world. America is not the big picture. Consider these consequences: 1. You met the objectives. And they were very big… Continue Reading →

business, nasa

The Making Things Up Trophy

June 2, 2011Administrator 3 Comments

Excuse the crappy photo but it did occur to me that the ANZ Bank may have some security concerns about customers taking photos of their teller area. So I was quick. The photo is quite flattering compared to the actual… Continue Reading →

Advertising, Banking

The cool ad diaspora

April 28, 2011Administrator Leave a Comment

Here’s a brilliant television commercial. Except it’s not on television. It’s a T-Mobile ad showing exclusively on the Internet – 13 million views so far. This is not a small scale viral campaign; it’s a big-budget commercial that will not… Continue Reading →

Advertising, Television

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