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Month: September 2008

Mummy, can we go to the RAC Channel 7 City of Perth?

September 30, 2008Administrator 6 Comments

The City of Perth is contributing $200,000 to the Christmas Pageant. But they want their pound of flesh. Naming rights. Trouble is, there are already two other sponsors. No problem, we’ll just call it “The RAC Channel 7 Christmas Pageant… Continue Reading →

events, Marketing christmas pageant marketing bone-heads idiots fuckwits

Heroes

September 29, 2008Administrator Leave a Comment

I haven’t had one since I was ten: Barry Cable. When that guy unleashed a drop kick it was like fucking ballet. Not sure if girls have this to the same extent but heroes are a great reassurance to boys;… Continue Reading →

doonesbury, Politics, trudeau

Marketing Northbridge

September 28, 2008Administrator 11 Comments

It’s an entertainment precinct which is down on its luck. The most visible sign of that is, um, the signage. Barricaded shopfronts, peeling paint, old decaying signs. Not to say there aren’t some well-presented businesses; the Dome, Oliver’s Restaurant, The… Continue Reading →

Marketing, northbridge, perth, Tourism

Letter to the Future

September 17, 2008Administrator 6 Comments

Watched the Closing Ceremony of the Paralympics. Seems an inappropriate name, given that paraplegia is only one disability. Why isn’t it called the Special Olympics? The theme of the ceremony was Letter to the Future. So here’s mine. I’m writing… Continue Reading →

olympics

Destination Uniqueville

September 17, 2008Administrator 4 Comments

Proof reading? We put it through the spell checker. Not my fault Microsoft think ‘dinning’ is a word. Probably means making a big noise. Anyway, we sent it to the client and they signed off on it, so NOT problem… Continue Reading →

Advertising, melbourne, Tourism

Microsoft: Gates-Seinfeld alternatives

September 13, 2008Administrator Leave a Comment

Here’s what happened. Microsoft’s new agency, Crispin Porter + Bogusky, did some research that told them: 1. ‘Bill Gates is inextricably linked with Microsoft and he is perceived positively’ [If Robert Mugabe gave $37B to charity he would be seen… Continue Reading →

Advertising, microsoft, Television

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