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public relations

Gonging

March 5, 2017Administrator 12 Comments

Self-promotion time. Just did some business development for a sound meditation business. [Great product; symphonic gongs played in a dedicated sound chamber. Generates neural entrainment and a deeply relaxing experience]. I researched the science, produced some sales material, co-created a… Continue Reading →

Marketing, Media, public relations, social media, strategy

“As I say in my book…”

March 4, 2009Administrator 18 Comments

I ran the first Web Promotion SHOCK seminar yesterday and it was poorly attended. Getting the marketing right is a process that almost always involves risk and failure. I remember a guy who got promoted at Colgate-Palmolive while I was… Continue Reading →

Advertising, Marketing, Media, newspapers, public relations, Radio

Digital Content

Compelling content. No, really.

How much do you love reading predictable sales messaging? Well, your customers feel the same way. Here's the opportunity: talk to me about how to ginger up your web, video and social media content.

Online and trad marketing strategy & content.

bret treasure

+61 409908133

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Nice name. Why free beer?

Because everyone remembers my business name.

But also, giving someone a case of beer as payment generally gets you more value than what it cost. When we market something, we're doing a similar thing - imbuing a product with a personal, intangible value.

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