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Month: March 2007

ABC Bashing (2)

March 24, 2007Administrator Leave a Comment

Okay, the Four Corners program. I don’t understand why all the Current Affairs programs in the world don’t share the same footage on Second Life. In case you’re planning to make your own, here is the format to use: Send… Continue Reading →

Marketing, Second Life, Technology, Television

ABC Bashing (1)

March 24, 2007Administrator Leave a Comment

I am a big fan of the ABC and a loyal listener to Radio National. Herewith some critical comments relating to the ABC’s Second Life presence. (When will this guy say something POSITIVE?) Disclosure: I did offer to consult to… Continue Reading →

Marketing, Radio, Second Life, Television

Remote intimacy and musical underwear

March 5, 2007Administrator 1 Comment

Clients are starting to ask their ad agencies and digital ad agencies about Second Life. Last week I did a series of presentations to Australian agencies about the virtual world, trying to explain it to people who in some cases… Continue Reading →

Advertising, Marketing, Second Life

Digital Content

Compelling content. No, really.

How much do you love reading predictable sales messaging? Well, your customers feel the same way. Here's the opportunity: talk to me about how to ginger up your web, video and social media content.

Online and trad marketing strategy & content.

bret treasure

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