http://freebeer.com.au/2008/02/04/google-advertising-professionals/ Marketing consulting, search engine optimisation, web marketing and advertising, social media consultant, Perth Western Australia Thu, 17 May 2012 09:17:15 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://freebeer.com.au/2008/02/04/google-advertising-professionals/comment-page-1/#comment-43937 Administrator Wed, 21 May 2008 08:49:10 +0000 http://freebeer.com.au/2008/02/04/google-advertising-professionals/#comment-43937 Thanks Craig, it seems that apart from Lever and Ford it has also been attributed (http://staff.washington.edu/gray/misc/which-half.html) to John Wanamaker, Kornbluth and J.C. Penney. Thanks Craig, it seems that apart from Lever and Ford it has also been attributed (http://staff.washington.edu/gray/misc/which-half.html) to John Wanamaker, Kornbluth and J.C. Penney.

]]> http://freebeer.com.au/2008/02/04/google-advertising-professionals/comment-page-1/#comment-43936 Craig Wed, 21 May 2008 06:25:25 +0000 http://freebeer.com.au/2008/02/04/google-advertising-professionals/#comment-43936 I think you will find that it was Lord Leverhulme of OMO, PEARS, REXONA, DOVE, SUNSILK, LUX, SURF and Unilever fame who stated that "half my advertising is wasted... I just don't know which half" I think you will find that it was Lord Leverhulme of OMO, PEARS, REXONA, DOVE, SUNSILK, LUX, SURF and Unilever fame who stated that “half my advertising is wasted… I just don’t know which half”

]]>