http://freebeer.com.au/2006/04/27/second-life-for-retailers/ Business development, marketing advice, virtual worlds, social software, second life Fri, 05 Dec 2008 13:15:24 +0000 http://wordpress.org/?v=2.3.1 http://freebeer.com.au/2006/04/27/second-life-for-retailers/#comment-350 reuben steiger Fri, 28 Apr 2006 13:43:26 +0000 http://freebeer.com.au/2006/04/27/second-life-for-retailers/#comment-350 Great post. I think a lot of people would look at this and ask, "How do you scale this?" I'd suggest that that is a silly question, inasmuch as it takes the web as its model rather than Real Life. Scaling an SL store is no more difficult than scaling a real world store -- most of the issues have to do with staffing (which in SL needs to be 24/7) and inventory. Great post. I think a lot of people would look at this and ask, “How do you scale this?” I’d suggest that that is a silly question, inasmuch as it takes the web as its model rather than Real Life. Scaling an SL store is no more difficult than scaling a real world store — most of the issues have to do with staffing (which in SL needs to be 24/7) and inventory.

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